Geodatix
Epoch Expeditions
Veo Weddings & Events
Mohawk U
Geodatix
Branding Development, Web Design, Print Collateral Design
Geodatix is an app development company making products specific to the engineering field. They are rolling out their first app called 'Q-Scribe' which helps engineers in the field track their daily tasks and reports on an iPad. I helped Geodatix develop their website and bring their print pieces to life in support of a large conference they attended in March 2012. Visit the live site here: Geodatix.com.
Epoch Expeditions
Creative Direction, Branding Development, Logo Design, Social Media Design, Web Design, Brochure Design
Epoch Expeditions is a non-profit organization connecting ordinary people to the local environment close to them and around the world. When I was asked to develop a logo and branding for this organization, it was hard to say no. For the logo I wanted to convey the idea of doing activities from land to water and bring in typefaces that feel modern but also give a hint to the rugged outdoor appeal. I was excited about this brand in particular because of the ability to take a modern twist on an outdoor logo idea. For the color palette we wanted to go with colors that are bright and bring in an audience that is more urban, fresh, and seeking adventure. For the extended branding to print and digital we brought in subtle repetitive worn textures with clean, smooth blocks of color. Right now we have produced a branding guide, 16 page brochure, Twitter and Facebook skins, and are currently working on design and development of website. This is a great organization to be supporting as they get their feet on the ground and look for donors and sponsorships to make their mission come to life.
Veo Weddings & Events
Branding Development, Logo Design, Print Media Design
Veo Weddings and Events is a Chattanooga based event planner. At TrueBlue, under the Art Direction of Zach Hobbs, I got to have a pretty amazing time sketching out hand lettering for a logo idea. The client came to us with a set color palette of fuscia and black but from there we could really go wild. While developing the logo I also wanted to develop a logo concept and brand that the client could have fun with. I intentionally brought in the organic swirls and shapes so we could develop a custom background texture to put on other print and digital pieces. I also wanted the letter "V" to be strong enough to stand alone as a mark. We went with a beautiful, traditional serif font to really compliment the logo and go onto other pieces cohesively.
Mohawk University
Web Design, UI/UX Design
Mohawk University is a training program within Mohawk Flooring Industries that helps support Mohawk aligned dealers have a more successful and profitable business. TrueBlue had been providing outstanding print design and work for Mohawk U for the past 10 years. I was asked to develop the same print experience into an online tool that dealers could easily understand and quickly find solutions. The design for this weighs heavily on the concept that these dealers have become very familiar with colors and logos that are related to certain training. Dealers have been known to request information for areas pertaining to a certain color or logo. The front page is bold and strong which is a direct correlation to the print design. The inner pages bring in a lighter experience allowing the content to shine and become user friendly and easily accessible.
Chattanooga Neighborhood Enterprise
The Oxley Group
CB&S
C2Q, Inc
Chattanooga Neighborhood Enterprise
Billboard Design, Rack Card Display Design
CNE needed designs for a billboard and two rack cards for display. The objective was to bring the same style from their website into the print pieces. The messaging needed to be straightforward, simple and informative. I searched for imagery that could speak on it's own to the viewer and lead them in to learn more. The imagery is complemented with a spaced out layout that allows for easy communication of the information.
The Oxley Group
Web Design, UI/UX Design
The Oxley Group is a leading consulting company offering management training to high level executives in large businesses. The Oxley Group recently unveiled their new logo and brand developed by TrueBlue. I was called in to bring the new brand online. We want a clear, clean approach to users coming to the site highlighting the four core areas of solutions managers are looking for. We are now working on garnering a web presence through targeted SEM campaigns and eNewsletter and direct mail integrated campaigns.
Chambliss, Bahner, & Stophel
Recycle Center Display Design
Chambliss, Boehner, and Stohpel is a Chattanooga based law firm that has been providing sustainable and environmental law services for over 125 years. I contacted a local photographer for a strong image of downtown Chattanooga and it's famous Renaissance part to support the local message of sustainability and environmentalism. The piece speaks clearly to the local community and offers a unique perspective and shot of downtown Chattanooga.
C2Q, Inc
Web Design, UI/UX Design, eNewsletter Campaign Design and Tracking, Direct Mail Design
C2Q, Inc is a management training company specializing in the manufacturing industry. TrueBlue developed the print brand for C2Q and I came in and developed a simple, static website for the company to use as an online marketing tool. We have also integrated Google AdWord campaigns, enewsletters, and print marketing pieces to facilitate C2Q as it steadily grows.
Chattanooga Area Catholic Schools
St. Jude School
Notre Dame High School
Chattanooga Area Catholic Schools
Web Design, UI/UX Design
Chattanooga Area Catholic Schools is an organization of three schools coming together to offer parents a K-12 solution for their kids. At TrueBlue, a print package and brand was developed and I came in to bring that same aesthetic to the web. CCS wanted a site that was simple, clean, and tied in each school to a cohesive feel and look. Visit OurCCS.com.
St. Jude School
Web Design, UI/UX Design
St. Jude School is a part of the Chattanooga Area Catholic Schools. After designing the CCS website I was then asked to design new skins for the St. Jude website to be integrated into their current Content Management System the school uses. They wanted the style of site to tie into the style of the CCS site. We brought in subtle textures, fonts, and design elements to bring this connection to life.
Notre Dame High School
Web Design, UI/UX Design
Notre Dame High School is a part of the Chattanooga Area Catholic Schools. After designing the CCS website I was then asked to design new skins for the Notre Dame High School website to be integrated into their current Content Management System the school uses. They wanted the style of site to tie into the style of the CCS site. We brought in subtle textures, fonts, and design elements to bring this connection to life.